May 06, 2014
Roger West Creative & Code, a digital marketing agency located in Tampa, Florida, has recently won a Gold ADDY Award from the American Advertising Federation 4th District American Advertising Awards, celebrating the best in advertising throughout Florida and the Caribbean. The award honors their work on the YWCA of Tampa Bay Annual Report.
Tampa, Florida – May 6, 2014 – Roger West Creative & Code, a digital marketing agency based in Tampa, Florida, has recently received a Gold ADDY award from the American Advertising Federation 4th District American Advertising Awards. The award celebrates their creative design work on the YWCA of Tampa Bay Annual Report as the best Marketing Collateral piece.
In March, the digital marketing agency received a Gold ADDY award during the Tampa Bay American Advertising Awards, which allowed the company to advance to compete at the district level, which includes advertising pieces from all of Florida and the Caribbean.
The Annual Report was a print piece that was designed as a part of the YWCA’s 2014 Annual Meeting. Roger West Creative was asked to rebrand the meeting in hopes of boosting attendance. To that end, the company designed all creative assets, including an elegant invitation, event agenda, video graphics and the annual report. Event attendance more than doubled.
As the top winner in the Collateral Material: Annual Report category, Roger West will advance to compete in the national American Advertising Awards among 14 other districts.
“We are proud to accept this award, and we look forward to representing Tampa Bay and the entire 4th District at the world’s largest creative advertising competition,” said Michael Westafer, CEO of Roger West Creative & Code.
The award recognizes the work of Michael Trocke as the Creative Director, Paige Thomas as the Designer, and Natalie Mitchell as the Director of Client Services for the project. Content was provided by Jennie Treby, Amanda Singleton and YWCA’s CEO Lenice Emanuel.
The American Advertising Awards recognize creative excellence in all forms of media, from television and radio, to print and digital. With over 60,000 entries annually, it is quite possibly the toughest awards competition in the industry. The American Advertising Federation, a not-for-profit industry association conducts the American Advertising Awards through its 200-member advertising clubs and 15 districts. It is the only creative awards program administered by the advertising industry, for the industry.