Roger West & Altruista Health Recognized by Modern Healthcare for Website Campaign of the Year

October 23, 2018

Tampa, Florida – Oct 23, 2018 – Roger West, a Tampa-based digital marketing agency, is pleased to announce that they’ve been recognized by Modern Healthcare’s 2018 Healthcare Marketing Impact Awards for the website they developed for Altruista Health.

Roger West and Altruista Health received the honor in the Website Campaign of the Year category.

Modern Healthcare – a leading healthcare publication – partnered with Ad Age for the Healthcare Marketing Impact Awards which highlight marketing campaigns that feature storytelling and consumer-centric healthcare messaging.

This is the second honor awarded to the new Altruista site, designed and developed by Roger West. Last week, the population health management solution site won Graphic Design USA’s American Health + Wellness Design Award. Read News.

Altruista engaged Roger West to create a modern, engaging and relevant new brand identity for them, as well as developing a responsive, content-managed website. Read our Altruista Health Case Study.

Roger West specializes in offering their digital marketing services to a number of industries, including healthcare and healthcare IT and has written a downloadable digital marketing plan specifically for that market.

Michael Westafer, CEO of Roger West, said, “We’re very happy to see Altruista Health receive the recognition they deserve, and we’re proud to have helped them build a website that serves as a valuable resource and helps them stand out in the healthcare industry.”

If you’d like to see how Roger West can produce award-winning work for your business, let’s talk.

About Altruista Health

Altruista Health delivers population health management solutions that support value-based and person-centered care models. Their GuidingCare® technology platform integrates care management, care coordination and quality improvement programs through a suite of sophisticated yet easy-to-use web applications. Health plans and healthcare providers in more than 35 states use GuidingCare to transform their processes, reduce avoidable expenses and improve patient health outcomes. For more information, visit