Jennie Treby

Jennie Treby


If you’ve ever read anything that can be traced back to Roger West, you can thank Jennie. As President of Roger West, she is responsible for overseeing client success, growth strategies, business development, communications and all content produced by the agency.

With more than 25 years of award-winning experience in marketing, communications and public relations, Jennie serves as a strategic partner for all creative projects. She uses her dynamic storytelling capabilities to help Roger West clients through messaging strategy and brand development services focused on corporate growth initiatives, go-to-market positioning and digital marketing campaigns.

Before Jennie joined the Roger West team, she was the founder and president of HRG, a messaging strategy, brand development and PR services company that supported high-growth organizations across technology, construction, real estate and healthcare for more than 15 years. Her expertise also extends to start-ups, mid-market and global enterprises. Jennie began her career in the non-profit and higher education sectors.

A mom with a passion for social justice, Jennie serves on the Board of Advisors for Think Big for Kids, an organization that helps underprivileged youth discover their untapped potential through career exploration, mentorship, and more. A proud FSU alum (don’t judge her), Jennie is also a graduate of the Jim Moran Institute for Global Entrepreneurship Small Business Executive Program. Like the rest of the Roger West team, Jennie enjoys the finer things in life: wine, whiskey, irrefutable results and well-executed puns.

Kindness always wins. ”