News

Jessica Moore Named Director of Digital Strategy for Roger West

July 07, 2017

Tampa, Florida – July 7, 2017 - Roger West is pleased to announce that we’ve hired a new Director of Digital Strategy, Jessica Moore.

Jessica started her digital marketing career in Boston in 2006 and has developed an impressive portfolio working in paid search, display, analytics, website optimization, and online merchandising for both e-commerce and lead generation clients.

With a primary focus in paid search, she has worked both agency side and in-house across a variety of verticals while regularly managing up to six-figure budgets and developing strong client relationships.

In her new role with Roger West, Jessica will be managing paid search for clients as well as helping them with strategic recommendations and the analysis of trends, while presenting tactics and strategies based on industry best practices.

Mike Westafer, CEO and Founder of Roger West, said, “We’re delighted to have Jessica join our team of digital marketing experts. She brings with her a unique skillset and we’re confident that she’ll be able to help our clients run successful campaigns with remarkable results. We look forward to working with Jessica and introducing her to our clients.”

Jessica is a proud native Floridian and has earned her business degree from the University of Central Florida with a concentration in Marketing.