PDQ Munch Madness

October 11, 2022

Roger West Runs Up the Score for PDQ with the Munch Madness Digital Media Campaign

Roger West decided to tap into the excitement of college basketball’s national championship tournament by creating an interactive tournament focused on the PDQ menu. After extensive brainstorming and collaboration with the team at PDQ, “Munch Madness” was born.

The campaign was designed to encourage customers to sign up for MyPDQ Points and customize a tournament bracket filled with PDQ menu items. As customers made their selections, certain menu items would be eliminated until only two remained, with their final choice being crowned the PDQ “Taste Champion.”

Turn your next digital media campaign into a blowout win with Roger West.